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In the healthcare universe,
often the most valuable and timely market insights occur in the
frenetic venues of medical meetings and healthcare conferences.
Onsite Insite nimbly filters through this world to provide clients
with a streamlined dossier of competitive intelligence. The process
targets strategically relevant scientific and promotional events
to deliver summaries, plus insights on key messaging, information
trends, attendee perceptions, and the impact of new data. Specifically,
Onsite Insite provides marketing and brand teams with:
- A comprehensive analysis of competitive
events, key messages audience evaluations, physician speaker
assessments, and a summary of pipeline products
- In-depth interviews with selected key
opinion leaders
- A summary of exhibit hall and poster
session activities
- Enduring materials including key media
clippings of meeting coverage, meeting premiums, competitive
collateral material, a copy of the final meeting program,
and press releases
- Key learnings and strategic recommendations
To learn more about Onsite
Insite, contact Lisa
Rettino
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